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Ad Hoc Localisation Could be Impacting Businesses Looking to Expand Abroad

As any successful global brand will tell you, expansion into new markets can be tough. It involves much more than merely opening an office or offering shipping to a new country. It’s a risky process. Companies can overextend themselves; cash flow can become stretched and the ability to meet customers’ needs grows ever more important.... read more

 

Practical Advice for Navigating Compliance & the Investigative Landscape

It seems today that nearly every business sector generates headline-grabbing fraud, bribery and corruption-related stories - one only needs to look at the allegations surrounding FIFA, or any one of the recent banking industry scandals.... read more

 

TTIP: A Shot in the Arm for Global Traders

Talks are underway between the US and the EU to establish a Transatlantic Trade and Investment Partnership (TTIP). With the deal facing obstacles in the US Congress as well as a growing attack in Europe, businesses leaders might be forgiven for wondering whether TTIP is worth all this bother.... read more

 

Slow Loading Speeds put International Performance Marketing at Risk

As the digital landscape continues to develop, the world is becoming smaller. We can communicate across borders, buy products from different countries and browse the world. With all of these opportunities at our fingertips, it’s easy to see why we are becoming less patient.... read more

 

Translating Packaging Labels: What You Need To Know

Regulations make it necessary to include certain types of information on product labels. In the EU, this includes the presence of ingredients on foodstuffs, precautions for using cosmetics and the avoidance of false claims.... read more

 

Businesses Urged to Consider the Benefits of Trading Internationally

In a changing economy, carving out a new avenue of income is essential for small businesses to expand, and international marketplaces offer vast opportunities for firms to remain competitive and secure new contracts.... read more

 

Brazil: An Ecommerce Hotspot

Online retailers looking to expand overseas should not overlook Brazil. In 2013 the Latin American powerhouse was ranked the seventh largest internet market globally and the online penetration rate is expected to rise from 44% to 48% by 2016. In this article, I will examine how online retailers can gain a foothold in this lucrative region.... read more

 

Asia’s Competitive Trading Landscape and How to Get Involved

According to the International Monetary Fund (IMF) China now has the world’s largest economy, knocking the US from the top spot. Estimated to be worth $17.6tn, China’s economy is still growing and has expanded at approximately 10% a year for the last 32 years. And it’s not just China: East Asia is the world’s fastest-growing region, with GDP growth projected to be stable at 6.1% in 2015.... read more

 

The 7 Costliest Mistakes in Cross Cultural Negotiations

Corporate globalisation means that senior executives often find themselves on a plane flying out to lead international assignments – but how many are prepared for the task in hand?... read more

 

The Not So Far East: Asia, the Next E-commerce Frontier

With retailers around the globe concentrating their attention on Asia as the next frontier, many make the mistake of focusing too heavily on China. Whilst China is undoubtedly Asia’s golden child, Asia comprises the largest and most populous continent with a combined population of approximately 4.4 billion, as such it presents a huge opportunity for the e-commerce industry.... read more